
Category: News


International Digital Food Service Expo: Engagement within the Gastronomy Sector Redefined
INTERNORGA, IDX EVENTS and the Institut of Culinary Art redefined engagement in the Gastronomy industry and jointly launch a disruptive digital platform for the out-of-home market from 15th to 17th March 2021.
In it together for the industry – Under this premise, three strong partners launch an innovative digital platform. In time of contact restrictions, the International Digital Food Services Expo (IDX_FS) is the virtual meeting place for all players from the Gastronomy, Food Services, and Hospitality Management fields. As an alternative to the leading international trade fair INTERNORGA in Hamburg, the top decision-makers in the sectors will now meet at the IDX_FS from 15th to 17th March 2021. Complemented by the digital INTERNORGA supporting programme, IDX_FS will offer visitors and exhibitors a safe online platform for exchanging, networking, and discovering new trends and solutions. The synergy of the three partners INTERNORGA, leading international trade fair for the entire out-of-home market, IDX EVENTS, international company for digital technology and event management, and the Institute of Culinary Art, the network for the top decision-makers in the Food Services industry, guarantees the highest quality and relevance.
“With the painful decision to cancel INTERNORGA 2021 as a physical trade fair in Hamburg, we felt obliged to offer our exhibitors and visitors, and thus the entire Food Services industry, an alternative exchange platform. In partnership with two strong players, we succeeded in developing an innovative digital solution to bring together all market players in these very challenging times. It is a matter close to our heart to enable first-class exchange and networking opportunities. Our concept is being received very well: Well-known companies such as MKN, Franke, RATIONAL, and Lekkerland have already confirmed their attendance. We are very pleased about that,” says Claudia Johannsen, Business Unit Director at Hamburg Messe und Congress.
The vision of IDX_FS is a simple one: Provide national and international players across the fields of Hospitality Management, Gastronomy, and Catering with a meaningful and sustainable virtual engagement platform to continue inspire their customers, showcase their product novelties, and lead their sales activities with more purpose than ever. “IDX_FS is much more than a virtual networking medium: It is a digitally enabled platform that leverages innovative technology and digital marketing expertise to redefine the sales and marketing engagement in the field”, explains Michael Buck, Managing Partner at IDX EVENTS GmbH, the Technology and Events company enabling the deployment of the IDX_FS globally. “It is an inviting platform for the the broader HoReCa industry to acquire the knowledge and the competences needed to navigate with confidence in the new normal”.
The ultimate purpose of this innovative digital approach to trade fair is to enable the entire out-of-home market to remain commercially successful and engaged in the future. “We believe the Hospitality Management sector should not only follow but create a new path – a new way to remain engaged with our trusted customers and partners, question and optimize the value chain, and explore new business opportunities”, says Gerhard Bruder, President of the Institute of Culinary Art and a mentoring force behind IDX_FS.
Visit Worldchefs
You can find Worldchefs at our interactive digital booth and be sure to tune in for Worldchefs President Thomas Gugler’s keynote address on Tuesday, 16 March at 12:30 CET.
Get a free ticket to the IDX_FS International Digital Food Services Expo 2021!
Don’t forget to visit our digital booth and tune in for Worldchefs President Thomas Gugler’s keynote address on Tuesday, 16 March at 12:30 CET.
About INTERNORGA

INTERNORGA has been the leading international trade fair for the Hospitality Management, Catering, and Bakery & Confectioneries sectors for 100 years and is held annually in March at the Hamburg Messe und Congress site. Due to the Corona pandemic, the event cannot physically take place in March 2021. Instead, the first IDX_FS powered by INTERNORGA will take place digitally from 15 to 17 March 2021.
Visit www.internorga.com to register and find them on Facebook and Instagram for updates.
About the Institute of Culinary Art
The ICA is the exclusive networking platform for the top decision-makers in the Food Services industry. It aims to unite, inspire, and develop professionals and top international decision makers in the Food Services industry by providing a safe, robust, and independent enablement platform for knowledge transfer, networking, and personal development.
About IDX EVENTS
IDX EVENTS is a globally operating Digital Technology and Event Management company based in Cologne, Germany. The company works with global consumer and B2B brands to enable the conceptualization, technological enablement, and operational implementation of their global digital events and sales engagement platforms
You can hear more about the event and the future of trade shows on the latest World on a Plate episode with IDX_FS founder Michael Buck. Visit latest.worldchefs.org/podcasts for more.

IDX_FS International Digital Food Services Expo powered by INTERNORGA: The starting signal for a top-class digital event for the industry
On 15 March 2021, the IDX_FS International Digital Food Service Expo powered by INTERNORGA (IDX_FS Expo), the digital industry event for the catering, foodservice and hotel industries, will get underway. One week before the start of the three-day digital format, the three partners and organisers – INTERNORGA, IDX Events GmbH and the Institute of Culinary Art – as well as a member of the INTERNORGA Exhibitor Advisory Board, explain in an online press conference the current situation amid an ongoing pandemic, the special features and highlights of the event, and the relevance of digital events. The focus is on the varied programme, presented from three stages in Cologne and Hamburg. In addition to an innovative, virtual platform with 100 exhibitors and partners, the IDX_FS Expo will present a series of top-class speakers, well-known competitions and award ceremonies, as well as new formats.
The IDX_FS Expo from 15 to 17 March 2021 will create an industry format that is intended to encourage people, especially in times of ongoing uncertainty. ‘The entire trade fair industry was severely restricted by the coronavirus pandemic. At the same time, however, it has also led to new food for thought and significantly accelerated digitalisation. The IDX_FS Expo is not only an absolute must for all those involved in the foodservice and hospitality market, but also sets new benchmarks when it comes to digital approaches to trade fairs,’ says Bernd Aufderheide, Chairman of the Management Board of Hamburg Messe und Congress GmbH.
Three exciting days of inspiration, food for thought and pioneering trends await attendees from the catering, foodservice and hotel industries. Claudia Johannsen, Division Manager at Hamburg Messe und Congress GmbH, sees the IDX_FS Expo as a strong signal to the industry and is looking forward to an inspiring and lively event: ‘For decades, INTERNORGA has been a hotbed of new trends and fresh impetus, and is known as a high-quality platform for the entire foodservice and hospitality market. We are thrilled that in this unusual year, with two great partners at our side, we are able to offer the entire foodservice and hospitality market a digital platform with the IDX_FS Expo that promises a varied supporting programme, as well as offering exhibitors and visitors opportunities to interact.’
The aims of the industry event are: to connect national and international players from the fields of gastronomy, foodservice, catering and the hotel industry, as well as exhibitors and visitors, both digitally and virtually, and to stimulate exchange and networking. ‘That is unique,’ says Michael Buck, Managing Partner of IDX EVENTS GmbH, the technology and event company that is making the worldwide launch of the IDX_FS Expo possible with the help of a novel distribution platform. ‘We believe that this also provides great added value for all participants and attendees of the digital event. The event will motivate stakeholders in the industry to look positively to the future. Virtual formats will not disappear in the future, but the companies involved and all the rest of us can learn now how to navigate this new hybrid world. That is a great opportunity for learning and experimentation.’
The Institute of Culinary Art (ICA), as sponsor of the trade fair, sees the digital exhibition approach for the entire foodservice and hospitality market as an opportunity to continue to do business successfully in the future and to redefine the value chain. ICA President Gerhard Bruder views the direct gathering of information as a particular source of added value: ‘The possibilities of digital mean visitors can find much of what they are looking for considerably faster. Depending on their interests, they can go straight to the food producers, and then, for example, to the checkout systems – without walking the long distances through the trade fair. They can immediately view the innovations there and interact directly via video.’
MKN Maschinenfabrik Kurt Neubauer GmbH & Co. is an exhibitor and has been a member of the INTERNORGA Exhibitor Advisory Board for many years. Its CEO, Georg Weber, highlights the advantages from an exhibitor’s point of view: ‘Firstly, a participating company benefits from greater reach than at a physical event. The digital format is also used by people for whom travelling to a trade fair in person would be impossible or too expensive. This will significantly increase the potential number of participants in the event.’ Weber also emphasises that the format offers more wide-reaching opportunities: ‘We see the IDX_FS Expo as an opportunity to gain new digital experience and to use this platform for the exchange of expert knowledge beyond the boundaries of our field. We want to enter into dialogue with existing partners and potential customers and present our product highlights. Of course, we also can’t wait to meet and exchange ideas again in person at INTERNORGA in Hamburg. Nothing can replace that physical event.’
Visit Worldchefs
You can find Worldchefs at our interactive digital booth and be sure to tune in for Worldchefs President Thomas Gugler’s keynote address on Tuesday, 16 March at 12:30 CET.
Get a free ticket to the IDX_FS International Digital Food Services Expo 2021!
Don’t forget to visit our digital booth and tune in for Worldchefs President Thomas Gugler’s keynote address on Tuesday, 16 March at 12:30 CET.
About INTERNORGA

INTERNORGA has been the leading international trade fair for the Hospitality Management, Catering, and Bakery & Confectioneries sectors for 100 years and is held annually in March at the Hamburg Messe und Congress site. Due to the Corona pandemic, the event cannot physically take place in March 2021. Instead, the first IDX_FS powered by INTERNORGA will take place digitally from 15 to 17 March 2021.
Visit www.internorga.com to register and find them on Facebook and Instagram for updates.
About the Institute of Culinary Art
The ICA is the exclusive networking platform for the top decision-makers in the Food Services industry. It aims to unite, inspire, and develop professionals and top international decision makers in the Food Services industry by providing a safe, robust, and independent enablement platform for knowledge transfer, networking, and personal development.
About IDX EVENTS
IDX EVENTS is a globally operating Digital Technology and Event Management company based in Cologne, Germany. The company works with global consumer and B2B brands to enable the conceptualization, technological enablement, and operational implementation of their global digital events and sales engagement platforms
Learn More
You can hear more about the event and the future of trade shows on the latest World on a Plate episode with IDX_FS founder Michael Buck. Visit latest.worldchefs.org/podcasts for more.

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WALES, 3rd of March 2021 – Wales pressing ahead with plans to host world’s top chefs in October
Organisers have confirmed that plans for a prestigious four-day culinary event, which will attract the world’s best chefs to compete in Wales in October, are progressing at full speed.
The Worldchefs Global Chefs Challenge, which comprises three competitions, will be held at the Celtic Manor Resort, Newport from October 23-26.
The only major Worldchefs event organised this year, the Global Chefs Challenge is being hosted by the Culinary Association of Wales (CAW) and its partners, the International Convention Centre Wales (ICC Wales), the Celtic Manor Resort and the Welsh Government.
The CAW has appointed professional conference organiser Worldspan to organise the globalevent. The company has a wealth of experience, delivering 5,000 events across 84 countries.
Sophie Morris, Worldspan’s managing director, said: “We are delighted to be supporting the Culinary Association of Wales as hosts of the Global Chefs Challenge. From our HQ in North Wales, we are celebrating almost 50 years of delivering events and experiences for our clients.
“To support this event, showcasing the best of Welsh food and drink, on our home ground is a privilege. Our team looks forward to supporting CAW as they welcome the world to Wales.”
CAW president Arwyn Watkins, OBE, said the decision to press ahead with the event was a massive vote of confidence in Wales by Worldchefs, which represents more than 12 million chefs from 108 countries worldwide.

Culinary Association of Wales President Arwyn Watkins, OBE.
“We believe that the Global Chefs Challenge will be a fantastic opportunity for the hospitality industry to open up again following the global pandemic,” he added. “Our plans are progressing well, boosted by the enthusiastic support that we are receiving from Worldchefs.
“Hosting a global event of this magnitude in Wales is a huge honour and undertaking, but the Culinary Association of Wales and its partners relish the challenge of welcoming the world’s best chefs.
“Hopefully, this event will support the steps being taken to help Wales bounce back from the pandemic’s severe economic impact.”
The event will feature the Global Pastry Chefs Challenge on the first day, the Global Chefs Challenge on days two and three and the Global Young Chefs Challenge for the Hans Bueschkens Trophy on day four. Wales will have a chef competing in each of the competitions.
Lesley Griffiths, Wales’ Minister for Environment, Energy and Rural Affairs, said: “While we face the continued backdrop of the COVID-19 pandemic, it is, of course, very pleasing to see that the Culinary Association of Wales and the Celtic Manor Resort are planning to hold the Worldchefs Global Chefs Challenge in October.
“I am pleased that organisations planning ahead for events continue to look at Wales as a destination.”
Worldchefs have given a vote of confidence to the CAW and its partners to organise a safe and professional event for chefs.
Worldchefs president Thomas A. Gugler said: “Wales and the Global Chefs Challenge – an amazing opportunity and match with a fantastic venue – will welcome chefs from around the globe for the first time, and for me it’s a must to attend.
“Great vision, modern approach and a dedicated team behind the scenes. COVID 19 will not stop us as we believe in the ‘Power of the white jacket’. All participants will be overwhelmed by the hospitality, the warm welcome and the stunning landscape around.
“I am looking forward to seeing you all at the Worldchefs Global Chefs Challenge in Wales. I wish Arwyn and the team good luck for all the preparations and thanks for the amazing dedication.”

Culinary Association of Wales president Arwyn Watkins, OBE, with Worldchefs’ president Thomas A. Gugler.
Ragnar Fridriksson, Worldchefs’ managing director, said: “We want to give our competitors the best possible opportunity to meet and compete under safe and professional conditions. The Culinary Association of Wales has our full confidence to deliver just that.”
The CAW and the Celtic Manor Resort has a successful track record of hosting Worldchefs’ events. In 2017, the country hosted a successful Worldchefs European Congress and, in 2019, welcomed a Worldchefs board meeting.
The Celtic Manor also hosted Ryder Cup in 2010 and a NATO Summit of world leaders in 2014.

The Celtic Manor Resort, which is to welcome the world’s best chefs next October.
Ends
For more information, please contact Arwyn Watkins, OBE, Culinary Association of Wales president, on Tel: 07831 697494 or Duncan Foulkes, publicity officer, on Tel: 01686 650818.

SWEDEN, 26th of February 2021 – Electrolux Professional is proud to announce the support of the Electrolux Food Foundation, an independent, non-profit organization that supports initiatives to inspire more sustainable food choices among professionals and consumers, and to support people in need in the communities around us.
See original press release here.
Since food is a major battleground in the fight against climate change, the foundation’s focus is well aligned with the Electrolux Professional commitment to contribute to change through its Sustainability Commitment, that supports the UN Agenda 2030 and Sustainable Development Goals.
Niklas Lindsköld, Head of Sustainability at Electrolux Professional “Our support to the Electrolux Food Foundation is a natural step for our sustainability commitment. With our community of dedicated, professional chefs around the world, along with the involvement from the Worldchefs organization, we are uniquely positioned to support the initiatives and important messaging about the need for healthy food and sustainable cooking.”
The Electrolux Food Foundation was established in 2016 focusing on supporting activities on food and related sustainability issues. The foundation brings employee initiatives to life by supporting them with funding and resources. In 2020 the foundation donated more than 800,000 meals around the world.
“We are delighted that Electrolux Professional has decided to join up with us and support the Food Foundation. Our partners give us an edge and help us to be a force for good,” says Ingrid Mellstig, Head of Electrolux Food Foundation.
The purpose is to inspire sustainable eating and cooking habits among consumers and professionals, and to support people in need through education and emergency relief efforts. The foundation supports the United Nations Sustainable Development Goals for Responsible Consumption and Production (#12) and Global Partnership for Sustainable Development (#17).
Find out more in our web site: www.electroluxprofessional.com/corporate/electrolux-food-foundation/
Media contact Jacob Broberg, Senior Vice President Investor Relations and Communications +46 70 190 00 33

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Food Development Manager: Alshaya Group
Role Details
Purpose
- The Master Baker enhances and develops existing and future menu and product lines of Alshaya Food Division’s various brands and external customer’s base.
- Combine innovation, creative ideas and exceptional kitchen capabilities in developing products with commercial understanding of what will be profitable to the business and the customer / end customer.
Context
The MB operates within a manufacturing environment where continuous improvement and close contact with brands is essential to ensure successful growth and development in both sides.
The MB has the responsibility to:
- Manage the development of products from idea generation to distribution in the market place;
- Evaluate opportunities within the market and based on product portfolio to develop new concepts;
- Oversee coordination of concept art and sample creation, securing approvals during the process and finalizing all products and packaging prior to launch.
- Manage and maintain a range of documentation: products’ brief, costing, assembly manual, product specifications, etc.;
- Communicate with brands the different stages of product development and length of the process;
- To ensure the consistency in food quality meets or exceeds brand’s standards of excellence;
- Manage multiple projects within established timelines.
Key Outputs
Brands and People Management & Development
- Ensure communication between brand and Alshaya Food regarding new product development and consider and represent the best interest of both sides;
- Ensure all duties are carried out in line with brand mission statements, company policies and procedures, contracts and market guidelines;
- Ensure that Production Managers are informed on new brand’s standards, requirements, policies, and products characteristics;
- Identify core training / competency requirements for production pre-launch;
- Cascade trainings regarding necessary skills to perform at the highest possible standards;
- Ensure trainings are executed and documented to guarantee a smooth product(s) launch.
Current Products Improvement
- Assess performance of the different areas of the production floor and identify where new processes can be elaborated for product development;
- Optimize production by analysing and identifying process conditions;
- Search / evaluate new ingredients in order to improve the cost and / or quality of the products;
- Have an awareness of daily service levels for all area and a plan to achieve required service levels within the agreed timeframe;
- Ensure technical improvement when necessary;
- Review menu production schedules with the brand considering seasonal options, promotional menus, and assure appropriate recipes, variety and quantity of food;
- Drive costs savings through efficient use of resources at disposal and coordinate food procurement to gain economies of scale;
- Understand the control of costs and overhead expenditure in line with budgetary targets.
New Products Development
- Identify new opportunities, whilst applying market knowledge to evaluate the commercial viability of new products and ensuring it is of value for the business;
- Actively participate in strategic product and process planning by continuously scanning the external environment for new product and process technologies;
- Cultivate a strong relationship with retail customers to ensure company stays ahead of competitors;
- Design, install and commission new production plant;
- Provide solution for environmental and food safety considerations, especially in production line design;
- Assess product feasibility at a manufacturing level;
- Provide guidance in the delivery of any new project;
- Write recipes and procedures for new products or reformulate current products;
- Liaise with QA to ensure compliance with policies and safety procedures;
- Ensure culinary execution is consistent with branding elements of each new product created;
- Ensure successful product introduction and tastings: NPD team and brands to feedback and agree on actions to be taken to improve products and meet brand (market) needs;
- Ensure site holds the necessary equipment and structure for the development and production of goods;
- Ensure the required approvals and documentation are obtained;
- Develop and standardize operating procedures for kitchen operations across all brands;
- Ensure project is feasible and meets the deadlines;
- Oversee the launch of new products;
- Assist in the post-launch analysis phase.
Continuous Improvement
- Track effects of improvement projects and report on progress;
- Carry out equipment and material trials and ensure all settings and procedures are documented in accordance with site and brand procedures;
- Maintain and improve current knowledge of any new industry, products, innovations, techniques and equipment development;
- Ensure awareness of the competition;
- Carry out ideation sessions to generate new concept products in line with brand.
Quality Management
- Standardize and oversee the menu and recipe development in brands where there is no host brand mandate;
- Monitor standards and specific brand requirement compliance;
- Ensure all culinary standards in all sections comply with company policies and procedures and are stated in the department work instructions.
- Evaluate across both sites any adjustments to be done in terms of ingredients and production processes to ensure consistent quality of products.
Health & Safety
- Ensures all hazards have been assessed with completion of risk assessments;
- Establish food processes for teams that are safe and that do not jeopardize quality of products;
- Ensure all Health and Safety / Food Hygiene guidelines are adhered to.
Communication
- Work Closely with the SBX Food team in taking briefs to launch.
- Attend weekly NPD meeting and contribute with any adjustments or additional information needed
- Review improvement project process weekly;
- Liaise daily/hourly with colleagues within and across function regarding planning/production matters;
- Work closely with support functions (QA, QC, Marketing, Logistics, Maintenance) so as to identify resources and support required in launching new products;
- Effect a detailed shift handover with designated deputy in the case of absence.
Finance
- Maintain clear records of each brands know-how by establishing the particular food offer and the best practice;
- Assisting in the budget setting, including food cost, kitchen manning and kitchen investment for each site.
Key Relationships
Reporting to Senior Food Development Manager.
Internal
Communicate effectively and confidently with:
- Good In / Dispatch Team
- Maintenance Team
- Hygiene Team
- QC Team
- Site Management Team
- Brand Ambassadors in Head Office
External
Maintain effective professional communication with:
- Alshaya Brands
- Suppliers and third party manufacturers
- Agencies
- Service providers and equipment contractors
Decision-making Authority
Responsible for functional budget, including :
- Equipment
- Any other budgeted figures to agreed amount
- Can stop/change work activities which constitute a significant risk to safety of the person, environment, plant or product safety/quality, or if not complying with brand standards;
- Responsible at all times for ensuring optimum customer service in terms of quality, quantity and punctuality;
- Responsible to ensure a attainable new production development and launch, in terms of labour, time frame and budget.
Decisions referred
- Issues that would alter company practices or policies
- Expenditure above agreed budget
Dimensions

Qualifications

Experience

Other Qualifications / Experience

Skills and Knowledge

Behaviour/ Competencies

To Apply
Interested applicants should send their notification of interest and CV to ian.parkes@alshaya.com.
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Want to post a job with Worldchefs? Get in touch!

WORLD CHEFS WITHOUT BORDERS ANNOUNCES NEW DATES FOR CHEFS SOCIAL RESPONSIBILITY IN SIEM REAP, CAMBODIA
PARIS February 8, 2021
World Chefs Without Borders (WCWB) is pleased to announce WCWB CSR Siem Reap, Cambodia has been rescheduled for March 16-20, 2022.
Though this humanitarian event has been postponed on several occasions due to the global impact of COVID-19, WCWB is determined to fulfill its commitment to the communities in Siem Reap, Cambodia.
Willment Leong, WCWB Chairman stated “We would like to once again thank the 105 Chefs from 32 countries previously registered to participate in WCWB CSR Siem Reap, Cambodia 2020. We invite those Chefs that are still able to join us in 2022 and new Chef participants as well.”
President Thomas Gugler stated, “We hope you will be able to join us in Cambodia as we share our global humanitarian efforts through cooking and caring for those in need.”
WCWB would like to extend its heartfelt appreciation and respect to all Chefs worldwide for their compassion and support to local communities and national initiatives during these extremely challenging times.
FOR INFORMATION CONTACT: Willment Leong, WCWB Chairman wcwb@worldchefs.org
VISIT: https://www.worldchefswithoutborders.org

PARIS February 8, 2021
World Chefs Without Borders (WCWB) is pleased to announce WCWB CSR Siem Reap, Cambodia has been rescheduled for March 16-20, 2022.
Though this humanitarian event has been postponed on several occasions due to the global impact of COVID-19, WCWB is determined to fulfill its commitment to the communities in Siem Reap, Cambodia.
Willment Leong, WCWB Chairman stated “We would like to once again thank the 105 Chefs from 32 countries previously registered to participate in WCWB CSR Siem Reap, Cambodia 2020. We invite those Chefs that are still able to join us in 2022 and new Chef participants as well.”
President Thomas Gugler stated, “We hope you will be able to join us in Cambodia as we share our global humanitarian efforts through cooking and caring for those in need.”
WCWB would like to extend its heartfelt appreciation and respect to all Chefs worldwide for their compassion and support to local communities and national initiatives during these extremely challenging times.
FOR INFORMATION CONTACT: Willment Leong, WCWB Chairman wcwb@worldchefs.org
VISIT: https://www.worldchefswithoutborders.org