Gen Z & Millennials Want Immersive Dining Experiences: Trend Takeaways for Chefs

Experiential dining is nothing new. It was even parodied on a recent episode of The Simpsons, which famously predicts the future. Still, immersive dining experiences are making a comeback in a big way, and data on younger generations provides some insight on why this is set to be an important trend to watch. With a new wave of consumers having grown up watching Chefs’ Table, what should chefs know about tapping into the value of the experiential dinner?

A Brief History of Immersive Dining

Curated, creative, and often downright scientific, high-concept experiential dining has arguably always been a part of haute cuisine. But putting a name to immersive menus involving all of the five senses found wider acceptance during the 2010s. Chefs started to think off-the-plate to manipulate the perception of flavor, set themselves apart, and experiment to tell their story.

The popularity of multi-sensory dining owes in large part to the emergence of the science of neuro-gastronomy, which has helped unravel the complex multi-sensory brain processes that create the range of flavors we experience when eating and drinking. According to neuroscientist Gordon M. Shepherd, our appreciation of what is in the mouth is created by the brain. Charles Spence, Professor of Experimental Psychology at the University of Oxford and author of Gastrophysics: The New Science of Eating, shares a similar view. “I think we all assume that taste comes from our tongues… In fact, all of your senses are involved. Everything from the color of the plate to the weight of the cutlery in your hands, from the background music to any ambient scent, as well as the lighting and even the softness of the chair you are sitting on.”

immersive dining experiences
Chef Heston Blumenthal’s (The Fat Duck) signature “Sound of the Sea” dish
Blumenthal’s The Sound of the Sea

One well-known example from now a decade ago is Chef Heston Blumenthal’s (The Fat Duck) signature “Sound of the Sea” dish, served with an iPod playing ocean sounds tucked into conch shell.

Sure enough, recent research into ‘sonic seasoning’, the deliberate pairing of sound with taste, backs up how specific musical elements like pitch, tempo, and timbre can enhance or alter flavor perception.

In one study, participants reported food tasting sweeter or more bitter depending on the background sound, highlighting that auditory cues can meaningfully shape our sensory experience of eating, and how restaurants can use soundscapes to influence guest satisfaction. And it works from a business case, too—research on immersive dining has linked higher satisfaction and revisit intentions to well-executed multi-sensory experiences.

There has been a host of chefs who have brought their own unique flair to multi-sensory dining experiences; the list is long and you need only Google your curious idea to see who in the culinary world might have brought a similar concept to up-for-anything diners. But each of them, whether they made it onto Netflix, TikTok, or a consumer’s mental list of most memorable dinners, played with the idea that flavor also comes from flair.

Historically, high-concept experiences have often come with even higher price tags, and the exorbitant price points of dining at multi-sensory restaurants put them beyond the reach of most diners. But new technology and shifting consumer priorities have started to change this, pushing together the gap from both directions.

Data-Driven Design: Could tech make immersive dining experiences the new standard?

Technology is so much more embedded in our every day, or every moment, than ever before, and is constantly unlocking new ways to customize experiences and make data-informed decisions about the how and what people want when they go out to eat. But it’s also about the who, with generations of digital natives now changing the scene through their spending power.

Gen Z and Millennial diners are looking for personalized, interactive, and authentic content. Meanwhile, AI customization is opening doors for interactive menus. In places like Paul Pairet’s Ultraviolet in Shanghai, tech allows guests to influence the lighting, soundtrack, and even ambient scent of their environment, all tailored to their mood and preferences.

Virtual reality headsets, projection mapping, scent design—it’s all becoming more accessible to restaurants looking for an edge, and is matched by an audience with an appetite. Survey data shows that for Gen Z, 47% use AR/VR, and over half are open to paying for immersive content. Studies also show that immersive tech like AR/VR keeps them coming back, extending consumer engagement before, during, and after a meal.

Viral-worthy theatrics and video ops, interactive environments, FOMO-inducing TikTok storytelling—it all adds up to a shift towards immersive experiences and details that market to all the senses.

But immersive dining isn’t just techy; it uses all the tools at a chef’s disposal to connect diners to the dish. Successful experiential dining concepts are also narrative-driven, with storytelling as an integral part of menu strategy. Chefs want to share place and purpose through their food, and storytelling menus also build brand loyalty. A customer who feels connected to the experience, through science and story, is more likely to return, share, and become an ambassador of sorts in a highly competitive market.

Gen Z and Millennials are looking for story and connection. They consistently spend more on experiences than on material purchases. A report by Eventbrite found that 78 % of Millennials prioritize experiences over physical possessions. In that same report, 50% of respondents say that even with the same menu, they’d be willing to pay more for a meal at a pop-up event with a chef interaction than for a meal at a regular restaurant ($58 dollars more per person on average). Gen Z diners are more willing to dish out extra for novel dining experiences.

In a study by Technomic, 72% of diners expressed a desire for more experiential dining options, such as chef’s tables, themed dining events, and interactive culinary experiences. Yelp data from early 2025 shows searches for immersive concepts rising sharply. Immersive dining is a growing consumer demand, and chefs have an opportunity to benefit from this renewed interest.

Immersive dining experiences 
Yelp 2025 data
3D animations play over the dining tables at Le Petit Chef; photo via Alice K. on Yelp. Backyard catering experience; photo via Mr Hibachi At Home on Yelp. Jousting performance at Medieval Times Dinner & Tournament; photo via Sherwin C. on Yelp. Chef’s counter at L’Artusi; photo via Joel S. on Yelp. Meowcha Latte from CatCafe Lounge; photo via Daniel W. on Yelp. Coffee from Central Perk – Friends Pop-Up; photo via Wen Jin G. on Yelp.
Easy Ways to Incorporate Immersive Dining Ideas

You don’t need augmented reality pairing or to rebrand your restaurant as performance art in order to learn some tips and tricks from this trend. Immersive experiences can be scaled to suit your interests and resources.

Here are a few ways to incorporate key learnings into the way you operate:

  • Sonic pairings: Curate background soundscapes or playlists that speak to the whole dining experience to elevate your food.
  • Tableside training: Train staff to share the origins, emotions, or inspirations behind each dish.
  • Seasonal storytelling: Create thematic menus that evolve with the seasons or cultural moments like holidays and festivals, keeping diners curious and engaged.
  • Offer personalization: 75% of Gen Z diners customize their orders. Provide menu options that incorporate personalization and interactivity, like table-side pours.
  • Brand connection: Showcase chef stories, sustainable sourcing, and the cultural heritage that inspires your menu. Bonus points if you incorporate QR-activated videos or other easy tech and social media integrations.
  • Get creative to generate value: How can you do something unique? Get creative with ways to deliver experiences and increase revenue, such as hosting events, organizing engaging pop-ups, or organizing entertainment during service.
Trend Takeaways

By the looks of it, the future of dining is immersive, interactive, and intentional. Young, market-shaping eaters seek more than just great food, and memorable experiences drive loyalty. Chefs have the opportunity to get creative on and off the plate, using technology, storytelling, and sensory design to connect with diners.

Thoughtful data-driven design can boost guest satisfaction and repeat visits. As diners increasingly choose something interactive for their nights out, experiential menus like chef’s tables, personalization options, and tech-savvy menus can justify premium pricing.

The data is clear. Immersive dining has started to shift from niche to mainstream, with Gen Z and Millennials hungry for story, entertainment, and engagement. Investing in the experience economy can help you stay ahead of the curve.

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Blog Career Tips Company / Partner Education Industry Trends News Partnership Press Releases

ScanBox and Worldchefs Renew Global Partnership

ScanBox and the World Association of Chefs’ Societies (Worldchefs) have renewed their global partnership, strengthening their commitment to equipping culinary professionals with innovative food transport, heating and cooling solutions.

  • ScanBox, the market leader in food holding equipment, continues as a Global Partner of Worldchefs, supporting professional chefs with cutting-edge food transport and holding solutions.
  • ScanBox continues as an Official Partner of the Worldchefs Global Chefs Challenge Final, enhancing competition conditions with state-of-the-art food holding technology.
  • ScanBox is confirmed as an Official Partner of the Worldchefs Congress in Wales 2026 and Paris 2028.

Paris, 5 March 2025 – Worldchefs (The World Association of Chefs’ Societies) has announced a renewed partnership with ScanBox, a market leader in sustainable food logistics solutions. The continued collaboration is based on a mutual commitment providing chefs worldwide with more efficient food logistics, improved working conditions, and the tools they need to deliver remarkable dining experiences.

ScanBox has 30 years of experience in developing insulated food transport and holding equipment with a focus on ergonomics, safety and ease of operation for customer satisfaction.  All products are developed and built in their factory in Olofström, Sweden. In 2024, ScanBox was recognized as one of Sweden’s fastest-growing companies, earning the DI Gasell Award from Dagens Industri.

Operating worldwide, their unique food holding and transportation carts are used by thousands of chefs around the globe and across a range of industries. With more than 1,300 customers and a presence in over 60 markets, ScanBox delivers reliable food logistic solutions to professional kitchens worldwide.

Food service simplified

ScanBox simplifies food logistics in professional kitchens with the market’s widest range of food transport trolleys for cold and hot holding. ScanBox products provide the flexibility to combine exactly the functions culinary professionals need, all in one box. Innovative design and construction provide numerous advantages compared to traditional cooling and heating boxes, with logistical challenges in mind to ensure stability and ease in demanding work environments.

ScanBox’s new product selector helps foodservice professionals find the solution for their unique needs, whether it’s for keeping food warm, cold, or neutrally stored.

Enhancing Culinary Competitions with ScanBox Solutions

As an Official Partner of Worldchefs Global Chefs Challenge, ScanBox will continue to provide high-performance insulated food transport carts, ensuring that top culinary competitors have the best tools to optimize their performance. The Global Chefs Challenge brings together top chefs representing countries from around the world , and ScanBox’s innovative solutions will contribute to the highest standards for competition conditions.

“We are delighted to extend our partnership with ScanBox. Scanbox has now been with us many years and their devotion to our competitions is a great partnership between our association and their company,” says Andy Cuthbert, President of Worldchefs. “With ScanBox’s expertise, our chefs will have access to the best food holding solutions, enabling them to perform at their highest level.”

Strengthening Presence at Worldchefs Congress

ScanBox will also continue as an Official Partner of the Worldchefs Congress in Wales 2026 and Paris 2028, showcasing its latest advancements in food holding technology. The biennial Worldchefs Congress & Expo brings together industry leaders, chefs, and innovators, fostering knowledge-sharing and collaboration across the global culinary community.

“Our renewed partnership with Worldchefs is an exciting opportunity for ScanBox,” says Johan Olsson, Global Sales Director at ScanBox. “We are proud to support professional chefs by providing smart, efficient, and ergonomic food holding solutions. Being part of Worldchefs’ events allows us to engage with the global culinary community and continue developing innovations tailored to their needs.”

Bringing Your Food with Care

At ScanBox, sustainability is an integrated part of business. ScanBox products and solutions are designed to support more sustainable food logistics by creating efficient and optimized workflows that reduce food waste and energy consumption. 

In the global commercial kitchen industry, where working conditions are often demanding and stressful, ScanBox food logistics solutions contribute to improved working conditions. By creating more balanced and efficient workflows, they hope to support both social and economic sustainability in the industry.

The continued partnership between ScanBox and Worldchefs reaffirms a shared dedication to equipping culinary professionals with the tools they need to excel. As ScanBox continues to set new standards for food holding technology, Worldchefs remains committed to fostering excellence, sustainability, and innovation within the industry.


About ScanBox

ScanBox offers food transport, heating & cooling solutions that are utilized in kitchens worldwide and across a wide range of industries. ScanBox food transportation boxes ensure the food will retain its quality from preparation through transport to final service.

ScanBox offers the market’s widest range of food transport trolleys for cold and hot holding, with the flexibility to easily combine different functions in one box.

Contributing to reduce food waste and optimize energy consumption

At ScanBox, sustainability is a natural and integrated part of the business. Their products and solutions are designed to support sustainable food logistics by creating efficient and optimized workflows that reduce food waste and energy consumption. 

30 years experience

ScanBox was established in 1992 and has since grown to a global business with more than 1,300 customers and a presence in over 60 markets.

Focus on growth

ScanBox has experienced steady growth, selling over 100,000 units since its inception and was named a Swedish Gasell company in 2024.

Learn more about ScanBox here.

About Worldchefs

The World Association of Chefs’ Societies, known as Worldchefs, is a federation made up of 110 national chef associations. A leading voice in the hospitality industry, Worldchefs carries years of history since its founding in 1928 at the Sorbonne by the venerable Auguste Escoffier.

Representing a mobilized international membership of culinary professionals, Worldchefs is committed to advancing the profession and leveraging the influence of the chef jacket for the betterment of the industry and humanity at large.

Worldchefs is dedicated to raising culinary standards and social awareness through these core focus areas:

  • Education – Worldchefs offers support for education and professional development through the landmark Worldchefs Academy online training program, a diverse network of Worldchefs Education Partners and curriculum, and the world’s first Global Culinary Certification recognizing on-the-job skillsin hospitality;
  • Networking – Worldchefs connects culinary professionals around the world through their online community platform and provides a gateway for industry networking opportunities through endorsed events and the biennial Worldchefs Congress & Expo;
  • Competition – Worldchefs sets global standards for competition rules, provides Competition Seminars and assurance of Worldchefs Certified Judges, and operates the prestigious Global Chefs Challenge;
  • Humanitarianism & Sustainability – Worldchefs Feed the Planet and World Chefs Without Borders programs relieve food poverty, deliver crisis support, and promote sustainability across the globe.

Visit www.worldchefs.org to learn more.

– END –

Media contact: 

Olivia Ruszczyk communications@worldchefs.org

Categories
Art&Science Partnership Press Releases

Electrolux Professional Announced as Premium Partner for Worldchefs Congress 2024 and Global Chefs Challenge Finals

Electrolux Professional has been named as a Premium Partner for Worldchefs Congress & Expo 2024 and the Global Chefs Challenge Finals, reinforcing their commitment to innovation and culinary excellence at the industry’s leading biennial event.

  • Electrolux Professional has been announced as a Premium Partner for Worldchefs Congress & Expo 2024, taking place in Singapore from October 22-25, 2024.
  • Michele Cadamuro, Chief Design Officer at Electrolux Professional, will be featured as a panelist discussing “The Digital Revolution in the Kitchen” at the Congress, showcasing how digital innovation is transforming commercial kitchens for the future.
  • The Electrolux Professional Arena will feature cutting-edge kitchen technology, providing a world-class stage for the Global Chefs Challenge.

Paris, 10 of September 2024 – Worldchefs is proud to announce Electrolux Professional as a Premium Partner for the highly anticipated Worldchefs Congress & Expo 2024 and the prestigious Global Chefs Challenge Finals, which will take place in Singapore from October 22 to 25, 2024.

A global leader in innovative kitchen solutions, Electrolux Professional brings their expertise to this year’s event with the Electrolux Professional Arena at the Global Chefs Challenge. The Electrolux Professional Arena will provide both the latest cutting-edge kitchen technology to competitors and an interactive space where top chefs from around the globe can experience cutting-edge technology, showcasing the Congress 2024 theme, “Culinary Horizons: Designing Our Future.”

As part of its role as a Premium Partner, Electrolux Professional will be a key player in fostering meaningful dialogue and hands-on learning around the future of the food and beverage industry.

Electrolux Professional Arena: A Hub for Innovation, Performance, and Culinary Excellence

The Electrolux Professional Arena will host the finals of the Global Chefs Challenge, where chefs from 70 nations will compete across four categories: the Global Chefs Challenge, the Global Pastry Chefs Challenge, the Global Vegan Chefs Challenge, and the Global Young Chefs Challenge. This arena will provide competitors with the latest cutting-edge kitchen technology, ensuring they perform at their best under the pressure of this world-class competition.

“Electrolux Professional shares a common goal and continues our partnership with Worldchefs Congress and Expo 2024 in Singapore. As the Premium Partner, we provide an integrated range of combi ovens, blast chillers, cooking range and food preparation into a world-class platform where some of the best in the community showcase their talents in the industry’s leading biennial event – driving culinary excellence and innovation,” says Liz Goh, Head of Marketing BA Food APAC & MEA.

Electrolux Professional’s involvement in the Global Chefs Challenge is an extension of their long-standing dedication to the culinary industry, which includes their renowned Art & Science Come Together initiative.

Launched in 2014, Art & Science Come Together bridges culinary creativity with innovative commercial solutions. Since its inception, this program has empowered chefs to operate more efficiently and sustainably. Now, Electrolux Professional will continue this mission with the debut of the Electrolux Professional Arena at the Worldchefs Congress.

The Electrolux Professional Arena will serve as an interactive hub where competitors and attendees can experience the most advanced culinary equipment, designed to maximize efficiency and sustainability in the kitchen.

Michele Cadamuro: Leading the Conversation on Kitchen Innovation

A key highlight of the Worldchefs Congress will be the panel discussion on “The Digital Revolution in the Kitchen” with Michele Cadamuro, Chief Design Officer at Electrolux Professional Group. Michele’s award-winning design expertise, including accolades such as the Red Dot Design Award and Compasso d’Oro, has shaped how modern kitchens operate by integrating digital solutions that optimize workflow, energy usage, and performance.

At the panel, Michele will discuss how digitalization is reshaping the culinary industry and why chefs must embrace bold, innovative approaches to remain competitive in today’s fast-evolving kitchen environments. His insights promise to inspire chefs to rethink how technology can be used to improve sustainability and efficiency.

“Electrolux Professional has been an invaluable partner in advancing culinary innovation on a global scale, through their dedication to sustainability, innovation, and chef-focused solutions,” says Ragnar Fridrikkson, Worldchefs Managing Director. “Their contributions to the Worldchefs Congress & Expo 2024 and the Global Chefs Challenge Finals will provide chefs with the tools and knowledge they need to succeed in the kitchens of tomorrow.”

The partnership between Worldchefs and Electrolux Professional underscores a shared vision of fostering culinary excellence through sustainable innovation, education, and collaboration. The Global Chefs Challenge Finals and the Electrolux Professional Arena will undoubtedly be a highlight of this year’s Congress, raising industry standards worldwide.

Join Us in Singapore for the Culinary Event of the Year

Discover new horizons and be part of the discussions shaping the future of the food and beverage industry at Worldchefs Congress & Expo 2024. Experience the excitement of the Global Chefs Challenge Finals firsthand and explore the latest innovations in kitchen technology at the Electrolux Professional Arena.

For more information on how to attend Worldchefs Congress 2024 in Singapore and experience the Electrolux Professional Arena, visit www.worldchefscongress.org.

ABOUT WORLDCHEFS

The World Association of Chefs’ Societies, known as Worldchefs, is a dynamic global network of 110 chef associations worldwide. A leading voice in the hospitality industry, Worldchefs carries 91 years of history since its founding at the Sorbonne by the venerable Auguste Escoffier. Representing a mobilized international membership of culinary professionals, Worldchefs is committed to advancing the profession and leveraging the influence of the chef jacket for the betterment of the industry and humanity at large.

Worldchefs is dedicated to raising culinary standards and social awareness through these core focus areas:

Education – Worldchefs offers support for education and professional development through the landmark Worldchefs Academy online training program, a diverse network of Worldchefs Education Partners and curriculum, and the world’s first Global Hospitality Certification recognizing on-the-job skills in hospitality. 

Networking – Worldchefs connects culinary professionals around the world through their online community platform and provides a gateway for industry networking opportunities through endorsed events and the biennial Worldchefs Congress & Expo.

Competition – Worldchefs sets global standards for competition rules, provides Competition Seminars and assurance of Worldchefs Certified Judges, and operates the prestigious Global Chefs Challenge.

Humanitarianism & Sustainability – Worldchefs Feed the Planet and World Chefs Without Borders programs relieve food poverty, deliver crisis support, and promote sustainability across the globe.

For more information about Worldchefs, visit us at www.worldchefs.org.

For press and media inquiries
communications@worldchefs.org

Categories
Company / Partner Industry Trends News Partnership Press Releases

Worldchefs and Kentaur Come Together to Elevate Culinary Work Wear

A new partnership between Worldchefs and Kentaur is set to enhance the culinary profession with high-quality, durable work wear, supporting chefs globally in their demanding environments.

  • Worldchefs has partnered with Kentaur to provide premium work wear for chefs, enhancing performance and comfort in demanding kitchen environments.
  • The official chefswear provider of Worldchefs, Kentaur will outfit competitors in the Global Chefs Challenge Finals.
  • Learn more about Worldchefs partnership opportunities at www.worldchefs.org/partnership.

Paris│31 May 2024 – The World Association of Chefs’ Societies (Worldchefs) has announced a new partnership with Kentaur, Danish specialists in innovative and functional work wear. This collaboration aims to enhance the work experience for culinary professionals worldwide by providing high-quality, durable, and stylish workwear designed specifically for demanding kitchen environments.

outfitting the world’s best chefs

Kentaur is already a top choice in work wear for the world’s best chefs, and a proud supporter of culinary competition teams including the Danish, German, Swiss, and Finland’s gold medal-winning culinary team. 

As part of this partnership, Kentaur will be the official chefswear provider for the World Association of Chefs’ Societies, outfitting Worldchefs board members, committee members, and participants at key events such as the leading industry event Worldchefs Congress and renowned culinary competition Global Chefs Challenge.

Made for you, with you, at Work

At Kentaur, the creation of work wear is a collaborative process, designed to make the workday easier for hotel and restaurant industry professionals. The company works closely with chefs, including the National Culinary Team of Denmark, to ensure their products meet the specific needs of the industry. This hands-on approach guarantees that every detail of Kentaur workwear is both functional and comfortable.

Kentaur ensures their work wear is highly functional and meets industry needs by engaging directly with users and listening to their feedback. This collaborative approach guarantees that their products not only fit perfectly but also maintain their quality even after the extensive use and numerous washes that come along with life in the kitchen.

Made for people. At work.

Since 1990, Kentaur has focused on creating workwear that, in addition to looking good, is also comfortable and functional, down to the smallest detail – giving you workwear you actually enjoy wearing.

Sustainability and Responsibility

Kentaur work wear Worldchefs

Kentaur’s workwear stands out for its meticulous attention to detail and its commitment to sustainability. The company emphasizes responsible production practices, ensuring that every piece of clothing is created with minimal environmental impact. Their WorkWear&Care strategy focuses on high durability, timeless styles, and socially responsible production methods, all while contributing to UN Sustainable Development Goals.

Key features of Kentaur workwear include:

  • High Durability & Long Lifetime: Products are designed to withstand rigorous use, ensuring a long lifespan.
  • Timeless Styles: Classic designs that remain relevant over time.
  • Responsible Production: Commitment to social and environmental responsibility in all production processes.
  • Circular Take-Back Solutions: Initiatives to give old garments a new life, reducing landfill impact.

By choosing Kentaur workwear, Worldchefs members are not only investing in high-quality apparel but also supporting a company that prioritizes sustainability and ethical practices.

Worldchefs President, Thomas Gugler, expressed his enthusiasm for the partnership: “We are thrilled to join forces with Kentaur, whose dedication to quality and sustainability aligns with Worldchefs’ values. This partnership will provide our members all around the globe with access to workwear that enhances their performance and comfort, helping them to excel in their culinary pursuits.”

About Kentaur

Kentaur work wear Worldchfes

Kentaur, a Danish-based company, has been dedicated to crafting exceptional workwear since 1990. Their philosophy, “Kentaur workwear is made for people. At work,” reflects their commitment to creating garments that are not only functional and comfortable but also tailored to the unique needs of professionals. With a strong focus on ergonomics, design, and durability, Kentaur’s products support the daily work of chefs, waitstaff, and other hospitality professionals.

“Our designs and straightforward service reflect our Danish roots. We are on a journey towards making a positive impact on our industry by developing take-back solutions and encouraging our supply chain to innovate in textile development. Our high-quality products guarantee durability and longevity, even in the most challenging kitchen environments,” says Kentaur’s team.

About Worldchefs

The World Association of Chefs’ Societies, known as Worldchefs, is a federation made up of 110 national chef associations. A leading voice in the hospitality industry, Worldchefs carries years of history since its founding in 1928 at the Sorbonne by the venerable Auguste Escoffier.

Representing a mobilized international membership of culinary professionals, Worldchefs is committed to advancing the profession and leveraging the influence of the chef jacket for the betterment of the industry and humanity at large.

Worldchefs is dedicated to raising culinary standards and social awareness through these core focus areas:

  • Education – Worldchefs offers support for education and professional development through the landmark Worldchefs Academy online training program, a diverse network of Worldchefs Education Partners and curriculum, and the world’s first Global Culinary Certification recognizing on-the-job skillsin hospitality;
  • Networking – Worldchefs connects culinary professionals around the world through their online community platform and provides a gateway for industry networking opportunities through endorsed events and the biennial Worldchefs Congress & Expo;
  • Competition – Worldchefs sets global standards for competition rules, provides Competition Seminars and assurance of Worldchefs Certified Judges, and operates the prestigious Global Chefs Challenge;
  • Humanitarianism & Sustainability – Worldchefs Feed the Planet and World Chefs Without Borders programs relieve food poverty, deliver crisis support, and promote sustainability across the globe.

For media inquiries or more information about the partnership, please contact Olivia Ruszczyk at communications@worldchefs.org.

– END –


Categories
Partnership

Elevating Culinary Excellence: Alto-Shaam’s Partnership with Worldchefs Spurs Innovation

Elevating culinary ventures around the globe, Alto-Shaam joins forces with the World Association of Chefs’ Societies (Worldchefs) for innovation and excellence.
  • Alto-Shaam, the world-class provider of innovative and dependable foodservice kitchen solutions, has joined the largest culinary trade association as a Worldchefs Global Partner.
  • Servicing 90+ countries with award-winning USA-brand equipment, Alto-Shaam has driven confidence and innovation in foodservice through intuitive, dependable designs and investments in advanced technologies, amplifying returns on investment for culinary professionals.
  • Learn more about Worldchefs partnership opportunities at www.worldchefs.org/partnership.

Paris, 17 of August 2023 – Leading foodservice equipment brand Alto-Shaam and the World Association of Chefs’ Societies (Worldchefs) have announced a new global partnership

Alto-Shaam

This partnership will cultivate growth and innovative approaches for the chef community, sharing Alto-Shaam’s wealth of educational and informative content.

Since 1955, Alto-Shaam has pioneered innovative foodservice kitchen solutions, fostering operational confidence among its customers. Alto-Shaam’s dedication empowers culinary professionals to embrace creativity, opening avenues for profitable growth. The brand’s designs are distinguished by intuitive efficiency and reliability, amplifying returns on investment while elevating culinary offerings.

“We are proud to welcome Alto-Shaam, a longstanding industry ally, to our global network,” says Ragnar Fridriksson, Worldchefs Managing Director. “Alto-Shaam’s comprehensive suite of commercial kitchen equipment solutions is tailored to the specific needs of professional kitchens, helping to propel businesses forward. Backed by world-class service, training, and support, Alto-Shaam’s reliable products consistently deliver. That’s why they are a natural fit as a Worldchefs Trusted Brand.”

Alto-Shaam aims to provide customers with a partnership that feels like family. This goal is underscored by a suite of cutting-edge kitchen solutions and prioritized customer support. From seamless installation to comprehensive training, Alto-Shaam is positioned to meet the unique and shifting needs that culinary professionals require. The brand engineers commercial foodservice equipment with dependability to unlock creative and fiscal potential, from high-volume food production to small space operations. Alto-Shaam’s diverse range of solutions ensures impeccable food preparation, holding, chilling, and display, setting the stage for a thriving foodservice operation.

Most recently, Alto-Shaam will be releasing webinars detailing informative and fresh opportunities for the chef community.

Situated in Menomonee Falls, Wisconsin, Alto-Shaam’s headquarters and manufacturing hub drive the production of USA-made foodservice equipment solutions distributed across more than 90 countries. Ongoing investments in cutting-edge technologies like robotics and automation highlight Alto-Shaam’s dedication to achieving excellence within the foodservice industry.

Alto-Shaam’s dedication to customer satisfaction has earned consistent industry recognition. The brand earns accolades for its quality, design, and innovation, validating Alto-Shaam’s journey as a manufacturer and industry trailblazer, celebrated for exceptional contributions to the foodservice sector.

Visit www.alto-shaam.com for more information on their products.

Founded in 1928, the World Association of Chefs’ Societies (Worldchefs) represents the largest international membership of food and beverage professionals dedicated to raising industry standards.
With over 240 member national chef associations, educational institutions, and F&B companies, Worldchefs is the global voice of culinary professionals.

Learn more about Worldchefs partnership opportunities at www.worldchefs.org/partnership.

– END –


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