Nowadays, people are getting more and more aware of the choices they make when it comes to food. They know that it’s better for themselves and for environment to eat less meat. They are looking for alternatives. One of them is plant based food, offering lots of tasty ways to provide trusted choices.
The webinar will present the rise of the plant-based category, understanding consumers and their motivations for choosing plant-based food, and the opportunity for the out-of-home industry. We will then cover the key elements to drive success and guide you on how to get started.
A digital badge and certificate will be awarded to all participants. This webinar is brought to you by Nestlé Professional.
- Topic: The Future of Plant-Based Meal Solutions is Sensational
- Where: Zoom and Facebook Live
- When: November 12th
- Time: 2:00 PM CET – 3:00 PM CET (Paris Time)
Looking forward to seeing you at the webinar!
About the Speaker
Plant-Based Meal Solutions, Global Category Lead, Nestlé Professional
Keren Baron is the Plant-based Meal Solutions Global Category Lead for Nestlé Professional, based in Nestle Headquarters in Switzerland. She has 22 years of B2B and B2C food and beverage marketing experience. Passionate about sustainable food, business development, and consumers, Keren has been working in the plant-based food category for over 15 years. Currently, Keren is responsible for developing the Plant-based Meal Solutions strategy for the out of home business. Her role includes having a deep understanding of the different regions and their foodservice operators and consumers, identifying innovation opportunities, and developing effective communication.
Plant-Based Meal Solutions, Global Brand Manager, Nestlé Professional
Nitzan Avny is a Global Brand Manager for Nestlé Professional. She has 14 years of B2B and B2C marketing experience, having worked for international companies such as SodaStream, Super-Pharm EL AL International Airlines, and Nestlé Professional. Over the past 4 years she has been responsible for the plant-based category in Israel, founding the strategy and overseeing the development for out of home products. Nitzan is passionate about developing solutions for customers thru a deep understanding of operator challenges, translating that understanding to developing tailored solutions, ensuring performance within the customer’s location so that consumers are consistently delighted when dining out.