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Worldchefs welcomes strategic alliance with Chef Works, new Global Partner

Read time: 3 Min
France, 18th June 2017

Paris, France, June 2017: ย Worldchefs is proud to announce our newest partnership, which sees innovative and design-oriented clothing outfitter Chef Works join as Global Partner.

Through the new agreement, Chef Works has become the exclusive outfitter for the prestigious Global Chefs Challenge Finals Series โ€“ an international competition where the worldโ€™s best chefs meet to compete in the categories of Global Chef, Global Pastry Chef, and Global Young Chef. In addition, Chef Works will also exclusively outfit Worldchefs board and committee members and Congress.

โ€œWe have waited many years for the opportunity to develop a partnership with the Worldchefs,โ€ said Neil Boston, Commercial Director at Chef Works International. โ€œWe are truly delighted that the time has finally come for us to forge a strategic alliance. As the global leader in culinary uniforms, an alliance between Chef Works and the global representative body of leading chefs is the perfect recipe for Chef Works to drive our brand equity further across the globe, dressing the current and future generation of talented chefs in all seven continents whilst working alongside the other wonderful Worldchefs partners.โ€

Chef Works is not your routine uniform manufacturer. With beginnings that date back to the 1960s, they have been an industry leader in the design, development and management of uniform and culinary apparel programs across the globe. Chef Works provide everything from chef coats, to pants, aprons, shoes and more.

โ€œAs the global voice for chefs, we are always seeking partnerships that can bring value to our members in 105 countries across the globe,โ€ said Thomas Gugler, President, World Association of Chefs Societies. โ€œChef Works offer innovative, high-quality products at competitive prices. In addition to clothing, they also offer the tailor-made solutions to help busy chefs outfit their teams. It is this kind of added value that as a global culinary leader, we want to deliver to our member community each and every time. We could not be happier about this new partnership with Chef Works.โ€

The next Global Chefs Challenge and Global Pastry Chefs Challenge will take place at Worldchefs Congress & Expo 2018, Julyย  11 โ€“ 14, Kuala Lumpur, Malaysia. Donโ€™t miss your chance to be part of this must-attend global event, to get the chance to meet industry leaders and global partners, learn from top keynote speakers, and gain innovation and ideas with chefs from around the world. Register today at www.worldchefs2018.org

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About Worldchefs

World Association of Chefs Societies (โ€œWorldchefsโ€) is a global network of chefs associations founded in October 1928 at the Sorbonne in Paris, where the venerable Auguste Escoffier was named as first Honorary President. Today, this global body has over 100 official member chefs associations that represent more than 8 millions of professionals worldwide.

WORLDCHEFS is a non-political professional organization, dedicated to maintaining and improving the culinary standards of global cuisines. We accomplish these goals through education, training and professional development of our international membership. As an authority and opinion leader on food, Worldchefs represents a global voice on all issues related to the culinary profession.

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About Chef Works

Established in 1964 when Joseph Gross founded a small uniform company in South Africa, Chef Works has since evolved in to a global solutions-based uniform company, designing, manufacturing and distributing culinary apparel to over 70 countries around the world.ย 

ย Experts in dressing both back and front-of-house professionals, Chef Works has a diverse customer base. As the only global culinary apparel brand, Chef Works has ย remained resolute in its mission to provide these valued customers with the leading designs at the most competitive prices. As the world gets smaller and Chefs continue to travel extensively, the Chef Works reputation for uniform expertise travels with them.ย 

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CONTACT

Andrea Petruzella

PR & Marketing Manager, Worldchefs
[email protected]ย 
mobile + 33 (0) 6 37 66 50 99
office + 33 (0) 1 46 87 65 10
www.worldchefs.org

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Chef Works Contact

Chef Works International Ltd
T: +44 (0)113 256 8677

E:ย [email protected]

www.chefworks.com

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